To determine which state libraries are doing the best job of managing their social media presence, we gathered usage stats for each of the 50 libraries on the top social media platforms. Points were assigned based on the amount of activity and number of followers and weighted to put more emphasis on the platforms that were used by the most libraries. The maximum possible score was 100, with 28 points possible for Facebook, 22 for Twitter, 21 for Flickr, 20 for YouTube, 5 for LinkedIn, 3 for Pinterest, and 1 for Google Plus.
Kennedy appears in the PSA with the star of Disney Channel’s “Austin and Ally,” Laura Marano. They discuss the value and opportunities available at libraries.
Librarians can watch the PSAs from the National Library Week website and link to the PSAs or embed them on their own websites, blogs or Facebook pages.
An advocate for reading, literacy and libraries, Kennedy has written or edited 10 bestselling books on American history, politics and poetry. Her latest book, “Poems to Learn by Heart” from Disney-Hyperion, an imprint of Disney Publishing Worldwide, with original illustrations by award-winning artist Jon J Muth—is a companion to her New York Times No. 1 bestselling collection “A Family of Poems.”
In addition to the video PSAs, free customizable print and digital PSAs featuring Kennedy are also available on the National Library Week website. Print PSAs are available for librarians to download and feature National Library Week theme, Communities matter @ your library, for use in local newspapers, library newsletters, websites and blogs. ALA offers customization of the print PSA; a library’s logo can be added at no cost.
The PSAs complement National Library Week products offered by ALA Graphics. In addition to a poster and bookmark, a mini poster and downloadable graphics are available.
Other promotional tools for National Library Week include a sample proclamation, press release and letter to the editor, as well as scripts for use in radio PSAs. Two other radio PSAs in mp3 format are also download-ready.
National Library Week is a national observance sponsored by the American Library Association (ALA) and libraries across the country each April. It is a time to celebrate the contributions of our nation’s libraries and librarians and to promote library use.
The American Library Association’s Campaign for America’s Libraries (www.ala.org/@yourlibrary) is a public awareness campaign that promotes the value of libraries and librarians. Thousands of libraries of all types – across the country and around the globe – participate. The Campaign is made possible by ALA’s Library Champions.
It turns out that you can now sell your own copies of classic books with your custom-designed covers. PaidContent reports that a new initiative from from DailyLit/Plympton, the Harvard Book Store and the Creative Action Network will let people create their own covers for public-domain books which can then be sold in print and digital. The initiative is called Recovering Classics.
American Libraries has a great summary of copyright, as in who holds the copyright of any work you create when employed for someone else. “Copyright for Librarians and Teachers, in a Nutshell” is a must-read for anyone who works in a library or school, or anywhere else.
If you create a graphic or whitepaper for your place of employment, do you get to take it with you? Do you own it or does your employer? “The employer holds the copyright when you create the works on the job, using school resources and technology, and receive a regular paycheck with Social Security and insurance deductions.” Now you know.
Looking for a source of children’s ebooks… for free? One of the American Library Association blogs has a great post with resources to get your started. “Where to Download Classic Children’s Books for Free.” Resources include:
In case you missed it, the Digital Public Library launched on April 18. “The DPLA is leading the first concrete steps toward the realization of a large-scale digital public library that will make the cultural and scientific record available to all.” You can find it at http://dp.la/.
Last month American Libraries Magazine ran a great article entitled “There Are No Free Libraries.” The article focuses on the need for libraries to market their value and impact instead of focusing on the fact that their services and programs are free.
The truth is that people don’t value the things for which they didn’t pay. In the case of libraries, I should clarify that most people don’t see the value of libraries beyond being a source for “free” reading material and (sometimes) internet access. The rest — the business resources, the research, the other services — that gets lost.